CIU Academic Staff Default Image

Sr. Instr. UMAR SALEEM

School of Tourism and Hotel Management

Office GE103
Telephone number +90 392 671 11 11
Extension -

CURRICULUM VITAE

Education
  • Cyprus International University Business Administration (PhD, 2025)
  • Minhaj University Management (Master, 2011)
  • Punjab University Commerce (Undergraduate, 2007)
Publications

Articles published in peer reviewed international journals (SCI,SSCI,Arts and Humanities)

  • Travel Choice: Is Climate Change a Barrier? - 2025

Papers presented in international conferences and printed as proceedings

  • Apitherapy as the Core of Bee Tourism Research: A Bibliocentric Thematic Analysis - 2025
  • Do festivals matter? A case study of tourism promotion in Pakistan - 2019
  • Creative tourism business model and its application in northern areas of Pakistan - 2019

Books and books chapters published nationally

  • Chef de Partie (Level 3) - 2017
  • Sous Chef (Level 4) - 2017
  • Food & Beverage Server (Level 2) - 2017
  • Assessor guide for Food & Beverage Captain - 2017
  • Domestic skilled worker (Housemaid Level 2). - 2015
  • Basic housekeeping course - 2015
  • Food & Beverage server course - 2015
  • Barista skills course - 2015
  • Air ticketing course - 2015
  • Graduate diploma in culinary arts (2 years) - 2015
  • Graduate diploma in baking & patisserie (2 years) - 2015
  • Front office skills course - 2014
Projects
  • Acquiring and refining Trainers CBTA Skills: A narrative case study of NAVTTC Trainers at COTHM Pakistan in collaboration with NAVTTC & Deutsche Gesellschaft für Internationale Zusammenarbeit – GIZ
  • Narrative Report and Project Implementation: Prime Minister Youth Skills Development Program (NAVTTC, Phases I, II, III) – COTHM Pakistan
  • Narrative Report and Project Implementation: Employability Skills for Punjab Skills Development Fund (DFID, SFJ 14-15, 2015, SFE-2015, SFJ 2016), Cost of Project PKR 320,909,033/-, Year: (2014-2016), Location: Lahore, Sheikhupura, Faisalabad, Gujranwala,
  • Narrative Report and Project Implementation: Prime Minister Youth Skills Development Program (PMYSDP, PSDP), Cost of Project PKR 69,634,950/-, Year: (2014-2016), Location: Lahore, Sheikhupura, Faisalabad, Gujranwala, Islamabad, Okara, Multan, Bahawalpur,
  • Narrative Report and Project Implementation: Innovative Approaches for Promoting Women's Economic Empowerment, Cost of Project PKR 10,470,000/-, Year: (2015-2016), Location: Okara & Karachi – COTHM Pakistan
  • Narrative Report and Project Implementation: Increasing Employability of Displaced & Refugee Youth through the Development of Marketable Skills Project, Cost Project PKR 2,338,900/-, COTHM Pakistan
  • Narrative Report and Project Implementation: PVTC Skills Training & Economic Empowerment, Cost of Project PKR 1,498,200/-, Location: Okara & Karachi – COTHM Pakistan
  • Innovative Approaches to Promoting Women's Economic Empowerment: Narrative study for USAID in Pakistan – COTHM Pakistan
  • Enhancing motivation and work performance through the innovative HR in Pharmacies: A narrative case study of emotional intelligence for the ServAid – COTHM Pakistan
  • Increasing the Employability of Displaced & Refugee Youth through the Development of Marketable Skills – COTHM Pakistan
Awards
  • Prize Certificate from ABE – UK in Strategic Human Resource Management (2017)
  • Prize Certificate from ABE – UK in Contemporary Hospitality Management (2017)
  • Roll of Honor (Gold Medal) – Minhaj University (2011)
  • Merit Certificate at M.Phil. Level for securing 1st Position in University – Minhaj University (2011)
Research Areas
  • Intangible Cultural Heritage, Food, Street Food, Gastronomic Tourism, Customer Satisfaction, Sustainability
Administrative Duties
  • COTHM Pakistan : Head of Department – Tourism & Hospitality Management (2014-2017)
  • COTHM Pakistan: Head of Curriculum Committee (2014-2017)
  • NAVTTC National Trainer & Assessor for Tourism (2017-ONGOING)